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Lvmh invests in Made in Italy
According to MFF, the group is reportedly in the final stages of entering a majority stake in the capital of the Nuti Ivo tannery in Santa Croce, with its Métiers d'Art division. The investment adds to plans for a new leather goods hub for Louis Vuitton in Tuscany as well as plans for Givenchy
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A new retail frontier in the US
The Palmeraie, a 2-billion-dollar investment luxury destination, is being built in Arizona. «We will soon finish the Fendi private residences and a dozen temporary stores while waiting for the buildings for the 60 boutiques we will have when fully operational» Chief Brand Officer Riccardo Vannetti told MFF. «We are moving beyond the shopping mall model»
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Wes Gordon: «The future of Carolina Herrera»
In an exclusive interview with MFF, the designer loved by celebrities such as Gwyneth Paltrow, Katy Perry, and Meghan Markle, told his vision for the Maison of the Puig giant. «This Maison is like a white t-shirt that is there every season and lasts forever»
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Luna Rossa's challenge
Miuccia Prada launched the new prototype boat in Cagliari ahead of the 37th America's Cup. "This year we will not repeat the Prada Cup experience, although we had the option to do so," Patrizio Bertelli explained. The investment will be around 90 million euros
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Fendi bets on Italy
The Lvmh maison cut the ribbon on its Bagno a Ripoli factory dedicated to leather goods, the result of a 50-million-euro investment. According to MFF, the brand's former factory in the Tuscan area will house Givenchy's new hub
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Fashion in America
The survey by MFF on the shelter market for global luxury after China’s lockdowns and the conflict in Ukraine. “For 2022 we expect the US to absorb goods from the industry worth 70 billion euros,” BCG explained. Not even recession should slow down fashion’s run
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Fashion and the Web3 revolution
«According to experts, the Metaverse will generate 10% of luxury revenues within 3 to 5 years», Stefano Rosso, CEO of Bvx-Brave Virtual Xperience, told MFF. He outlined broad scenarios related to cryptocurrencies, blockchain and digital twins of physical products. «And with the right devices, the time for wearable technologies will come»
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La Vendemmia’s great comeback
The 13th edition of the week-long event organized by Montenapoleone District returns to its full potential after the pandemic. “We registered 15% more in adhesions,” President Guglielmo Miani told MFF. The event includes 64 brands from Dior to Chanel, from Etro to Zegna
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Paris conquers buyers
In a fashion week full of shows and mediatic events, Yves Saint Laurent, Loewe, and Balenciaga steal the applause of the buyers interviewed by MFF. Good reception also for Valentino, Dior, Miu Miu, Dries Van Noten, and The Row. Coperni hits it out of the parks with the spray-on dress on Bella Hadid's body
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MFF 110 - Jonathan Anderson: «I like to get into the system without being too loud, but by changing things»
Between sartorial know-how, the myth of «la Milanese», and the subversive women he has worked for, from Donatella Versace to Manuela Pavesi, the creative at the helm of JW Anderson talks to MFF. Revealing the path that brought him back to Milan for his brand's physical debut during June's fashion week. «Menswear is where I started, I went back to the good old classic look à la JW Anderson»
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Back to Stella McCartney
«We used regenerated cotton, which we have been experimenting with for three years», the designer explained. Eco meets fresh, girlish fashion that looks back to the brand's aesthetic origins. And in the front row, Daddy Paul and the full Arnault family watched the show in front of the Centre Pompidou
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MFF 110 - Alessandro Sartori (Zegna): «Changing menswear is like learning a foreign language»
The brand's creative director, who leads its stylistic r(evolution) of aesthetic codes, talks to MFF. From the first fashion show in New York for Z Zegna to the group's listing on the Nyse last December to the possibilities of the metaverse. New stages that complement the Trivero-based company's 112-year journey, feeding on founder Ermenegildo Zegna's truth: «Creating the future in the present, following one's dreams»
