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Style capital takes over Giuseppe di Morabito
In a MFF exclusive, Roberta Benaglia anticipates the acquisition of 80% of Giuseppe di Morabito Milano, linked to the brand of the 1992-born designer loved by Lady Gaga and Zendaya. «This year will be one of transition and consolidation, but we are already planning 2024 fashion shows». The deal was made in co-investment with industrialist family Paoloni
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The war of sneakers
The sector is racing towards 100 billion in 2026, according to Pwc projections, dominated by Nike and Adidas, which with the closure of the Yeezy collection is losing market share. However, the spoils would not just go to the US giant. «Space could open up for emerging brands such as Hoka and On», Wedbush securities noted
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MFF 115 - Nicolas Ghesquière: «My idea of french style for Louis Vuitton»
Attracted by the meeting-clash of historical times, after ten years at the Lvmh maison’s women’s style, the creative director looks to the past to imagine tomorrow. «It is an all-too-recent history, ours, we are building it even now», he explained to MFF-Magazine For Fashion
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MFF 115 - Glenn Martens: «Diesel is an alternative to everything»
Courageous in his style choices, the belgian designer has revolutionized the concept of streetwear. And the creative dialogue he has engaged in as creative director of the Otb-based company moves between jeans, desire and sexuality. «I think everyone is free to do what they want», he told MFF-Magazine For Fashion
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Philippe Camperio: «ChimHaeres to debut on the stock market»
«The dual listing within 5-7 years in Milan and Abu Dhabi,» the ceo explained the strategy of the newly formed joint venture with Chimera, which include Fogal and Zagato in addition to Borsalino and the Vionnet Maison. «We have seven other dossiers on the table,» he anticipated to MFF
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Beauty influencer marketing to reach 21 billion dollars
According to a study cited by the european Parliament, the industry may grow 31% in 2023 from the current 16.4 billion. An exclusive Buzzoole research for MFF ranks Italy’s most-followed creators, from Cliomakeup to Fabiola Baglieri. Despite the rise of TikTok, Instagram still owns 75% of the industry’s content
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Gildo Zegna aims at 2 billion euros
«This is our target for 2025, without counting the imminent entry of Tom Ford», the ceo of the Wall Street-listed group told MFF. The company closed the year with 1.5 billion in revenues. In regard to whether or not they will bring Thom Browne’s show to Milan, the ceo said «it could happen sooner or later»
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The new fashion economy
«We aim to protect the supply chain by investing in reshoring, upcycling, and welfare», Smi’s president and Ratti’s ceo Sergio Tamborini told MFF, reiterating the need for support from the government and the development of the Epr decree. According to Euratex, recycled textiles could generate up to 5 billion in benefits by 2030
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Gender fluidity is a phenomenon worth 360 billion dollars
The fashion of the future will be genderless. According to the analysis of The state of fashion 2023 , an annual survey conducted by McKinsey & Company , Gen Z will drive this trend. ...
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India’s challenge
The luxury market in the country has the potential to reach 3.5 times its current value by 2030, approaching 30 billion euros. «However, there will not be a new China for the sector», Bain & company and Barclays agreed. Meanwhile, western brands are already competing to win the loyalty of billionaire customers
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Dior’s Indian dream
Maria Grazia Chiuri tells the pre-fall 2023 collection with a huge fashion show in Mumbai. «I celebrate this country of incredible heritage that I have been collaborating with for years», the designer said, who supported together with the Lvmh brand the establishment of the local women’s school of the historic Chanakya embroidery atelier
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Artificial intelligence is a revolution worth 275 billion
«In the next three to five years, generative AI could boost industry profits by 150 billion dollars to 275 billion dollars». McKinsey experts explained to MFF the potential of the technology behind ChatGPT for fashion, from co-designing to marketing and logistics
